Services: Information Architecture

Just like a building, a website needs a solid foundation. Our information architects create structures that are grounded in story, and guide users to see and embrace their role in it.

Great Place to Work® Institute Branding

Great Place to Work® Institute

They were known as the global leader in evaluating the quality of workplaces. But the Institute’s identity ran deeper than that of a group of analysts. When Great Place to Work® wanted to tell their values-based story, we teamed up to help them change their global brand.

Read Case Study  ►
Great Place to Work® Institute Branding

NRDC Organizational Website

Natural Resources Defense Council

A cornerstone of the environmental movement for decades, NRDC is a hero brand for us. We helped them develop a new engagement-focused voice by redesigning their web presence.

Learn more  ►
NRDC Organizational Website

National High School Climate Assemblies

Alliance for Climate Education

Sure, the Internet is great for moving minds. But what about a brand designed to meet millions of people face-to-face? We found out that it’s not easy but it is incredibly rewarding when it works. With ACE, we’ve taught high-schoolers across the country about climate change.

Read Case Study  ►
National High School Climate Assemblies

Shareable Online Community

The Schecter Family Foundation

Sharing, or "Collaborative Consumption" as some call it, is one of the most exciting trends of this decade — for sustainability and for human happiness. We're proud to have designed the brand at the heart of this movement, with true visionaries and a foundation willing to take a stand.

Read Case Study  ►
Shareable Online Community

KIDS COUNT Data Center Mobile Site

Annie E. Casey Foundation

Creating smart information architecture means building something users are comfortable with — something they’ve seen before. But Susan’s team had searched for days. There wasn’t a single role model for an intuitive desktop data site let alone a mobile presentation that carried the volume and variety of data as KIDS…

Read Case Study  ►
KIDS COUNT Data Center Mobile Site

California College of The Arts Website Design

California College of the Arts

It's not hard to get Free Range designers excited about a visionary project. But when one of the nation's top art schools selected us to design their website, we had to contain ourselves — and then create something amazing.

Learn more  ►
California College of The Arts Website Design

Marin Theatre Company Website

Marin Theatre Company

Change is happening in the streets, in the marketplace, in schools and through the arts. We're passionate about positive change wherever it crops up. MTC has been producing plays that move minds for decades, so we relished the chance to turn their work into a great story on the web.

Learn more  ►
Marin Theatre Company Website

Intercross Blog

International Committee of the Red Cross

The Internet has always been full of promise to elevate even the most marginalized voices to the global stage. Intercross turns that potential into reality by offering the stories of those most impacted by violence and conflict — and inspiring action to help them.

Learn more  ►
Intercross Blog

U.S. Soccer Foundation Website

U.S. Soccer Foundation

Free Range is always on the lookout for unconventional ways to create positive change. U.S. Soccer Foundation is the perfect example of an organization founded around something really fun — soccer — while also on a headlong mission to change the trajectories of individual kids’ lives through the game.

Learn more  ►
U.S. Soccer Foundation Website

NARAL Website Design

NARAL Pro-Choice America

Sometimes a story hinges on the work of a passionate advocacy organization. In the unfolding story of a woman's right to choose, NARAL is a leading character. That's why we were deeply motivated to help them invite a whole new generation of women into this important struggle.

Learn more  ►
NARAL Website Design

My Jewish Learning / Kveller Websites

My Jewish Learning

MyJewishLearning.com is the go-to transdenominational source for all aspects of Jewish life. Put simply, it is a really big website, including everything from recipes to Torah commentaries, blogs, videos, and countless backgrounders on Jewish teachings, customs and beliefs.

Learn more  ►
My Jewish Learning / Kveller Websites

PILnet Audience Research

PILnet

PILnet needed messaging that would inspire corporate lawyers who weren’t engaged in pro bono work, but could be. They needed a framework that would unite efforts of staff reforming legal education in Russia, establishing pro bono practices where they don't yet exist, and fighting for workers’ rights in China, among…

Learn more  ►
PILnet Audience Research