The next great story is yours™
Great stories make great change possible
Your world-changing message deserves to be heard — really heard. But that only happens when you learn to tell a great story. Let’s re-invent your brand, make a movie, or design and build a website. And along the way, we’ll help you tell the kinds of stories the world is waiting to hear.
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Illustration by Director of Animation Ruben DeLunaA mural of “The Story of Stuff Project” characters
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Illustration by Director of Innovation Drew BeamAppearing in Creative Director Jonah Sachs’ new book “Winning the Story Wars”
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Original photo composite by Director and Creative Director Eric SmithCover image for Save the Bay’s 50th anniversary report
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Character by Animation Director Ruben DeLuna from the Greenpeace Detox Fashion video. -
Cover photograph of the sun on Mt. Rainier by Creative Director Eric Smith for the Earthjustice 2012 Annual Report.
There’s nothing we love more at Free Range than big solutions to big problems. From our first meeting with Global Zero the idea of eliminating nuclear weapons worldwide seemed doable, obvious and urgent all at once.
News & Events
There's always something going on at Free Range.....-
First Reflections on the CA Climate Ride 2013
On Thursday, May 23rd, the CA Climate Riders rolled into San Francisco's Civic Center Plaza in high spirits for a rally to celebrate the completion of our 320-mile ride from Fortuna, CA.
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Daunting Challenge, Fun and Empowerment Marketing
The Climate Ride fundraising event begins this weekend. I’m excited to be joining hundreds of cyclists to pedal in a 5-day, 320-mile ride from Eureka, CA through redwood groves and scenic coastal…
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Fearlessness & Creativity
Amber Rae recently wrote an article about structuring her day for maximum creativity (Thanks for sharing this, Ellen!). One thing that struck me while reading her thoughts is the fact that…
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One Great Idea: Business Leaders as Mythmakers
Jonah Sachs presents One Great Idea at the GreenBiz Forum conference: how business leaders can tell stories that matter and create new myths that transform our society within a generation.
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Want to Go Viral? Channel your Inner Disney Princess.
As someone who spent far, far too much of my childhood learning how to perfectly imitate every single Disney princess of my generation, I am kicking myself for not creating this video.…
STORIES ARE VERBAL DNA.
They are the tiny packets of information that carry the shape of our shared future. Our beliefs, our values, our identities are all held in the stories we listen to and repeat. That's how we humans work — we always have. So, what would you rather do: learn to write some of the source code of tomorrow or run just another marketing campaign? Let us show you how we do it.
FIRST, YOU UNEARTH YOUR CORE STORY.
Dig into any good story and you’ll find a moral — a nugget of wisdom — at its core. Crack it open and you’ll find cherished human values. That’s why stories, and brands built on stories, connect right to the heart. When you identify and embrace the moral of your own brand story, you can forever leave behind the usual marketing speak of insecurity and fear.
STORY, MEET TELLER.
Once you’ve got your message, you’re going to need a messenger. See, people connect to other people, not to faceless brands. Dive with us into the world of imagination to uncover your archetype and unique voice — it‘s the surest way to get audiences, the heroes of your story, moving on their own path to action.
STORY, MEET WORLD.
Free Range Stories are born in the strategy lab, but they live in the wilds of today's everyone-owns-it media marketplace. The launch of our first project together is the beginning of your path to change as you unleash media designed to move minds and build an iconic brand. Verbal, visual, interactive, social, all four? Let’s start writing the future. Check out a few Free Range projects already changing the world.
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Personal photo by director of creative production Liz Kuehl Colorful Colorado Telluride, Colorado -
Personal photo by creative director Eric Smith The buttes of Monument Valley, late afternoon. Monument Valley, Utah -
Personal photo by designer Darshita Mistry Sunset from Baker Beach San Francisco, CA -
Personal photo by director of innovation Drew Beam Release Rockaway Beach, NY -
Personal photo by senior designer Kathi Bahr Subway Czech Republic, Central Europe